365 Project Made Easy
Tookapic is a photo sharing platform using 365 project rules to help you discover and express yourself and to document and improve your daily life. One day at a time.
„Most people are creative and feel the natural need to share something with the world, but they don’t think they’re interesting enough.”
Can you relate to any of these?
- You’re a creative person, but you don’t create that much.
- You do create, but only for clients, bosses, supervisors. Not for yourself.
- You wanted to start something new for a long time but there always was an excuse.
- You want to share something with the world but feel like you’re too boring.
- You fail to keep your resolutions.
- You feel like life is passing by you.
If any of these sounds like you, boy do we have awesome news! We came up with an easy to follow, elegantly simple, photography challenge that will help you.
And it only takes 10 minutes a day.
Photo journaling gets your creative juices flowing. Proven to work by 10,000+ people.
"Thanks to Tookapic I found time for a hobby in my life, I met a lot of new, interesting people and I started to see beauty in small things, finding joy and happiness in everyday things."
365 project is a photography challenge but it’s not about cameras, lenses, tripods or photo retouching. It’s about documenting every day with a single photograph.
Here’s how it works.
- Take photos every day. That’s simple, right?
- Every day, publish one of the photos to Tookapic. Just one.
- Repeat it for a whole year. Try not to miss a day.
This simple formula helps you discover and express yourself and document and improve your daily life.
One day at a time.
"This project changed my life"
Yup, we hear that from pretty much every user. In fact, 9 out of 10 people who completed the challenge, start another one!
Here’s exactly what will happen once you get on Tookapic:
- You will develop a daily habit. Think big, but start small. One day at a time. Once you know how to successfully develop one habit you’ll be unstoppable.
- You will get creative every day. Challenge and push yourself to create and share something with the world without comparing yourself to others.
- You will improve your self-discipline. Prove yourself to be able to keep your resolutions and accomplish the goals you’ve set.
All that with a simple 10-minute a-day routine.
Learn to appreciate the mundane daily life. The "slices of life" you don't share on Instagram.
It’s a way to illustrate one’s life, every day, while stepping outside of said life for the time it takes to take the shot.
Do you ever scroll through your Instagram or Facebook feed and feel like everyone has a wonderful life but you? You’re just stuck in a daily routine filled with mundane activities when everyone else are having the time of their life?
Are you tired of comparing yourself to others even though deep down you know it’s impossible to maintain a lifestyle like that?
Don’t fake it. Document it. Our platform helps you discover beautiful moments in your daily, mundane life. Moments that would’ve been missed and never captured otherwise.
Tookapic features helping with that:
- Secret likes - you can only see number of likes on your own photos. That way you don't compare yourself to others.
- One photo a day - 365 project requires you to take photos every day. And you can't be awesome every day. And you know what? That's ok.
- No influencers - On Tookapic, there are no online celebrities that pretend to be crazy extatic all the freaking time.
Take better photos. No fancy camera needed. No experience in photography required either.
Tookapic really helped me take better photos, so much so that I landed a prestigious solo exhibition with sales I could only of dreamed of before starting.

You might be disheartened because of your lack of experience and expertise. That's normal. We've all been there.
With Tookapic's photo-a-day challenge you'll make your photography intentional. You'll go from "spray and pray" mode to shooting with a purpose.
You'll be getting valuable experience and lessons from a following an elegantly simple process. A process, that's been proven to work by thousands of others like you.
The self imposed requirement to take, edit, and post a photo every day will do more for you and your photography than anything else.
Tookapic features helping with that:
- Weekly Themes - every Monday we announce a new theme for the week. It’s not mandatory, but it’s additional challenge for those who want to improve.
- One photo a day - being able to publish just one teaches you to be selective about your work. You’ll be taking less photos, but each will be significant.
- Amateurs around - we’re all amateur photographers. There are no pros on Tookapic. Those who appear professional, are amateurs who followed our process for a long time ;)
Create an album for your „not-to-be-forgotten” moments with just the right amount of photos.
Tookapic distills the essence of our family life. It’s the only photo album me and my wife revisit everyday. Tookapic is like a self-creating family photo journal. Love it!
Do you ever ask yourself: ”Where did the time go?” When was the last time you actually sat down to browse your photos?
There's so much going on in your life. And you know that without a proper album all that will be forgotten over time.
Tookapic is a warm and friendly place for photos like that. Not only the Instagram-ish highlights, not only "the best of" reel, but also the candid shots of precious moments, unposed "slices of life" kind of album.
Tookapic features helping with that:
- Chronological album - want to easily find photos from January 4th to February 19th 2018? Not a problem.
- Unlimited galleries - you can collect your photos in custom galleries to keep your 365 project neatly sorted.
- The Journey - every day you’ll be shown photos you took last week, month or year. It’s nice to be reminded of how life changes over time.
No spam, no ads, and no bots to invade your space, feed you lies, or steal your time.
Tookapic is an absolutely beautiful way to manage my 365 project with the bonus of an interactive and supportive global community.
If the service is free - you are the product. We’re not Facebook, Instagram or Twitter. We don’t gather data, run complex algorithms and feed you ads.
Instead, we charge a small monthly fee of $9/mo, so you can enjoy the service, ads-free.
Here’s what you will NOT experience on Tookapic.
- No app to install.
- No sneaky algorithms.
- No ads or sponsored content.
- No push notifications.
- No harassment.
- No hate speech.
- No stickers.
- No filters.
Join more than 10,000 photography enthusiasts documenting their everyday life
- Parents - Create a photo album of your kids growing up. One day after another.
- Travelers - Capture places you visit. Create an album your friends will want to see.
- Newlyweds - New chapter in your life is a perfect moment to start a photo journal.
- Just Moved - Start discovering your new home with camera by your side.
- Photographers - Taking daily photos is the best way to learn and improve your photography.
- Everyone else - Simply do something today that your future self will thank you for.
"Knowing that every photograph, good or bad, can be a learning experience. From picking a subject to composing to post processing, there is much to be learned from daily exercise."
"Catching all the little enjoyable moments in my life. Since I started I value them more."
"Tookapic has helped me to be more conscious of what goes into taking a photograph be it be a simple subject or a not. I also find myself trying to learn more about composition, lighting, etc."
"I love to look at the pictures in my tookapic profile, because it always brings back memories to wonderful days and experiences. Tookapic is kind of a photo diary for me."
"People are friendly, non judgmental and always happy to help out with suggestions or opinions if asked - there’s no negativity or putting down of other people’s work."
"Tookapic is a warm friendly environment to share your daily pics. I have found friends all over the world who motivate me with their words and photos."
Starting at just $5.75 a month
Tookapic is a warm and friendly place for your every day photos. A place with no hate, influencers, bots, spam, ads or sponsored content. And everything is included in a monthly price of a single cup of coffee.
The price we ask for the service is also a fraction of what a new lens costs, not to mention a new camera. And yet, Tookapic will do so much better for your photography than new gear.
What do you get for that price?
- All 365 Project Features
- Unlimited Custom Galleries
- Weekly Themes
- The Journey
- Unlockable Badges
- Statistics (coming soon)
- Private Messages
- Amazing Community
- Support
Why is Tookapic paid anyway?
To keep the lights on. Tookapic is just two people team. What you see here was bootstrapped from scratch. There is no big investor behind this project. And that’s good. Nobody will make us sell to a big company and leave our users with nothing.
Besides that - Tookapic delivers value. Every single user who paid for Tookapic said it was 100% worth it.
And last but not least...
Tookapic is a job for us. A job we love, but still a job.
Sounds good, but you're still not sure if Tookapic is right for you? Please read this.
Hey,
I'm Pawel, the founder.
As attractive as Tookapic is, I know that only a fraction of people will take up the challenge. Although that's ok with me from a business standpoint, it still bothers me personally.
You see, I know how much our users benefit from Tookapic. I read their emails, their comments, their letters (yes, you read that right, I get paper letters), I talk to them in person and hundreds each year tell me that Tookapic has proved to them they can stick with a resolution.
- It boosts their self-confidence.
- It improves their photography.
- It helps them live a better life.
Because of this I just hate the tought of someone not trying 365 Project due to some error in our explanation above.
That's why I tried to figure out why you might say "no" to our free trial. I listed all the questions you might have.
Funnily enough, the answer to all of them is yes.
Hope to see your first photo soon.
Pawel
Not convinced? Questions? Write at hello@tookapic.com