20% Difference

Each morning I start my day on campus with a medium light roast coffee from Starbucks. I get Starbuck not because of brand loyalty, but rather convenience; it's literally on my way through campus.

This afternoon I was feeling a bit under-cafinated and remembered I have a Starbucks gift card! So off to real-Starbuck I go (my morning coffee is from the cafeteria, this one is a standalone cafe on campus). I get my coffee and am surprised to find that the standalone is twenty percent more expensive!

Too bad I can't use my gift card at the cafeteria one.