Experimenting

Few months ago we did a survey and asked you about the biggest value tookapic was giving you. Most of you (a huge majority) answered that it was how tookapic helped you improve your photography. And so we advertised that value on tookapic's homepage.

Then I had a beer and a long talk with @Ian and what he said made a lot of sense and exposed the mistake I made with adverising tookapic as a tool "to improve photography". Sure - it does just that. And it does it very well. But almost none of you thought about that when signing up.

Most of you signed up because you wanted to capture everyday moments, create a photo journal, or a photoblog, or whatever. But very few of you actually signed up to improve the quality of your photos.

That's why we're back to advertising tookapic as great way to collect and share your everyday photos with a wonderful community. The biggest value still is improving photography, but new users will get to that on their own. Just like most of you did.

New landing page is now live on tookapic.com (if you want to see it, just sign out). Still a work in progress but it's already looking fine.

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  • Ginger

    I have figured out how wonderful tookapic is, when we tried with my friend, to recollect our last 4 months meetings , and we just opened pictires which we took for a project and we checked everything day by day.., It was such a nice trip in time and space 😀 THX a lot tookapic 😀

    • vividcolourfabric

      Yeah, Ian was right. For me, it was like I wanted to do something with my life. Then I found one of your videos on YouTube (youtube.com/... ). And that's how it started. Improving my photography skills was somewhere far in the background. BTW - thank you for this. Achieving Hero sub is in the progress now, so there'll be another Hero on the site. 😀

      • Mikołaj Eś

        Excellent choice. I truly agree with an argumentation that most of us became part of tookapic on account of flying dreams in our heads concentrated on trying something fresh, capturing our memories, wining with laziness etc. Progress in photography skills is still only (until!) a nice and surprising addition.

        • Dominique

          Yeah, I never signed up to improve, but I have improved as a result of posting everyday.

          • Ian Prince

            I remember that beer 😀

            Another good thing about this "pitch" is that its audience as so much larger. It's also especially good having this in place now with the New Year approaching and the expected uptick in new sign-ups 😀

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